Insights on SEO and AI search for medical practices
Practical, in-depth guides for physicians and practice managers on how patients find doctors through Google and AI assistants, and what a practice can do about it.
How to get your medical practice recommended by ChatGPTA practical guide for physicians: how ChatGPT decides which practices to name, what it reads, and the steps that make your practice the safe answer to recommend.GEO vs SEO vs AEO: what doctors need to knowGEO, SEO and AEO explained for physicians: what each targets, how results are measured, what overlaps, and how a private practice should split its effort in 2026.How AI assistants choose which doctor to recommendWhat ChatGPT, Perplexity, Gemini and Google AI look at when a patient asks for a doctor recommendation, and which signals a private practice can control.Google AI Overviews and medical practices: what changes and what to doHow Google AI Overviews and AI Mode affect medical practice websites, which queries lose clicks, which still convert, and how clinics should adapt their content.Schema markup for medical practices: what to add and whyWhich schema.org types a medical practice needs (MedicalClinic, Physician, MedicalProcedure, FAQPage), which properties matter, common mistakes, and a JSON-LD example.llms.txt for healthcare websites: what it is and whether you need oneWhat llms.txt is, whether AI companies use it, what a medical practice should put in it, and an example file. An honest look at a low-cost GEO asset.How to measure AI search traffic and referrals for a medical practiceHow to see whether ChatGPT, Perplexity, Gemini and Copilot send patients to your practice: GA4 setup, server logs, AI crawler types and monthly prompt testing.How to choose a medical SEO and GEO agencyQuestions to ask a medical SEO or GEO agency before signing: specialization, reporting, compliance, ownership of assets, red flags and what fair contracts look like.
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